by Jeff Irvine | Nov 9, 2021 | BUSINESS
There is no short discussion about company culture, and for good reason. Company culture is such an essential part of what makes certain businesses thrive, and others to fail, so it requires a lot of deep thought and intentional action. Building an effective company...
by Jeff Irvine | Nov 2, 2021 | MARKETING
If you are a small business owner or entrepreneur that is trying to supercharge your marketing campaigns, you’ve come to the right place. There are many ways to improve your marketing, and they don’t always involve reinventing your whole approach. Here are a couple of...
by Jeff Irvine | Oct 25, 2021 | BUSINESS
When you are doing the work to run a business, you will sometimes need to change your strategies and try something new. But it can be hard to know if the new things you’re trying are actually helping your business. IF you can figure out how to evaluate your business...
by Jeff Irvine | Oct 4, 2021 | ADVERTISING
There’s a lot of attention that gets given to social media marketing these days. There’s a good reason for it. Literally billions of people use social media, making it a pretty tough medium to ignore. It’s not the only effective advertising medium out there though,...
by Jeff Irvine | Oct 1, 2021 | MARKETING
Businesses small and large face marketing challenges that will inevitably require strategic planning. Common challenges facing small businesses include creating a marketing plan, selling a brand new product, and retaining customers. But not every business leader is a...
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